Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FFFDF0
RGB
255, 253, 240
HSL
52, 100%, 97%
HSB
52, 6%, 100%
CMYK
0, 1, 6, 0
LAB
99, -1, 6
LCH
99, 7, 98
OKLCH
0.99, 0.02, 100
XYZ
92, 98, 96
LUV
99, 2, 10
HWB
52, 94%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.