Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
00A3AF
RGB
0, 163, 175
HSL
184, 100%, 34%
HSB
184, 100%, 69%
CMYK
100, 7, 0, 31
LAB
61, -33, -17
LCH
61, 37, 207
OKLCH
0.65, 0.11, 204
XYZ
21, 29, 45
LUV
61, -46, -20
HWB
184, 0%, 31%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.