Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
0C576F
RGB
12, 87, 111
HSL
195, 80%, 24%
HSB
195, 89%, 44%
CMYK
89, 22, 0, 56
LAB
34, -15, -20
LCH
34, 25, 233
OKLCH
0.43, 0.08, 226
XYZ
6, 8, 16
LUV
34, -23, -25
HWB
195, 5%, 56%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.