Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2C6FC9
RGB
44, 111, 201
HSL
214, 64%, 48%
HSB
214, 78%, 79%
CMYK
78, 45, 0, 21
LAB
46, 4, -54
LCH
46, 54, 274
OKLCH
0.55, 0.16, 257
XYZ
17, 16, 57
LUV
46, -23, -79
HWB
214, 17%, 21%
Pantone
541 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.