Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2E85E2
RGB
46, 133, 226
HSL
211, 76%, 53%
HSB
211, 80%, 89%
CMYK
80, 41, 0, 11
LAB
54, -1, -56
LCH
54, 56, 269
OKLCH
0.61, 0.16, 253
XYZ
23, 23, 75
LUV
54, -29, -85
HWB
211, 18%, 11%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.