Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
34515E
RGB
52, 81, 94
HSL
199, 29%, 29%
HSB
199, 45%, 37%
CMYK
45, 14, 0, 63
LAB
33, -8, -11
LCH
33, 14, 233
OKLCH
0.42, 0.04, 228
XYZ
6, 7, 12
LUV
33, -13, -13
HWB
199, 20%, 63%
Pantone
5467 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.