Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
407B8A
RGB
64, 123, 138
HSL
192, 37%, 40%
HSB
192, 54%, 54%
CMYK
54, 11, 0, 46
LAB
48, -17, -14
LCH
48, 22, 221
OKLCH
0.55, 0.07, 216
XYZ
14, 17, 27
LUV
48, -25, -18
HWB
192, 25%, 46%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.