Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
48A2B7
RGB
72, 162, 183
HSL
191, 44%, 50%
HSB
191, 61%, 72%
CMYK
61, 11, 0, 28
LAB
62, -23, -19
LCH
62, 30, 220
OKLCH
0.67, 0.09, 215
XYZ
24, 31, 49
LUV
62, -36, -26
HWB
191, 28%, 28%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.