Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
48BBFC
RGB
72, 187, 252
HSL
202, 97%, 64%
HSB
202, 71%, 99%
CMYK
71, 26, 0, 1
LAB
72, -18, -42
LCH
72, 46, 247
OKLCH
0.75, 0.14, 238
XYZ
38, 44, 99
LUV
72, -42, -65
HWB
202, 28%, 1%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.