Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
69A2B5
RGB
105, 162, 181
HSL
195, 34%, 56%
HSB
195, 42%, 71%
CMYK
42, 10, 0, 29
LAB
63, -16, -16
LCH
63, 22, 226
OKLCH
0.68, 0.07, 221
XYZ
27, 32, 48
LUV
63, -27, -22
HWB
195, 41%, 29%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.