Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
72ADE0
RGB
114, 173, 224
HSL
208, 64%, 66%
HSB
208, 49%, 88%
CMYK
49, 23, 0, 12
LAB
68, -9, -32
LCH
68, 34, 254
OKLCH
0.73, 0.10, 246
XYZ
35, 39, 76
LUV
68, -27, -49
HWB
208, 45%, 12%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.