Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
74ACC2
RGB
116, 172, 194
HSL
197, 39%, 61%
HSB
197, 40%, 76%
CMYK
40, 11, 0, 24
LAB
67, -15, -17
LCH
67, 23, 230
OKLCH
0.71, 0.07, 225
XYZ
32, 37, 57
LUV
67, -27, -24
HWB
197, 45%, 24%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.