Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
9BDFF5
RGB
155, 223, 245
HSL
195, 82%, 78%
HSB
195, 37%, 96%
CMYK
37, 9, 0, 4
LAB
85, -18, -18
LCH
85, 26, 225
OKLCH
0.87, 0.07, 220
XYZ
56, 66, 96
LUV
85, -33, -25
HWB
195, 61%, 4%
Pantone
566 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.