Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E2D9BC
RGB
226, 217, 188
HSL
46, 40%, 81%
HSB
46, 17%, 89%
CMYK
0, 4, 17, 11
LAB
87, 0, 16
LCH
87, 16, 91
OKLCH
0.88, 0.04, 93
XYZ
65, 69, 58
LUV
87, 7, 23
HWB
46, 74%, 11%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.