Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E5E4D5
RGB
229, 228, 213
HSL
56, 24%, 87%
HSB
56, 7%, 90%
CMYK
0, 0, 7, 10
LAB
90, -2, 7
LCH
90, 8, 102
OKLCH
0.92, 0.02, 104
XYZ
72, 77, 74
LUV
90, 1, 12
HWB
56, 84%, 10%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.