Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E6E6E8
RGB
230, 230, 232
HSL
240, 4%, 91%
HSB
240, 1%, 91%
CMYK
1, 1, 0, 9
LAB
91, 0, -1
LCH
91, 1, 285
OKLCH
0.93, 0.00, 286
XYZ
75, 79, 88
LUV
91, 0, -2
HWB
240, 90%, 9%
Pantone
Cool Gray 1 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.