Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
E7C7CA
RGB
231, 199, 202
HSL
354, 40%, 84%
HSB
354, 14%, 91%
CMYK
0, 14, 13, 9
LAB
83, 12, 3
LCH
83, 12, 14
OKLCH
0.86, 0.04, 11
XYZ
64, 62, 64
LUV
83, 19, 2
HWB
354, 78%, 9%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named pink on shades of pink, or all families on colors.