Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EAD3CA
RGB
234, 211, 202
HSL
17, 43%, 85%
HSB
17, 14%, 92%
CMYK
0, 10, 14, 8
LAB
86, 7, 8
LCH
86, 10, 46
OKLCH
0.88, 0.03, 43
XYZ
68, 68, 65
LUV
86, 14, 10
HWB
17, 79%, 8%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.