Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECCCD4
RGB
236, 204, 212
HSL
345, 46%, 86%
HSB
345, 14%, 93%
CMYK
0, 14, 10, 7
LAB
85, 13, 0
LCH
85, 13, 2
OKLCH
0.87, 0.04, 1
XYZ
68, 66, 71
LUV
85, 18, -2
HWB
345, 80%, 7%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named pink on shades of pink, or all families on colors.