Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F2D8CF
RGB
242, 216, 207
HSL
15, 57%, 88%
HSB
15, 14%, 95%
CMYK
0, 11, 14, 5
LAB
88, 8, 8
LCH
88, 11, 44
OKLCH
0.90, 0.03, 40
XYZ
72, 72, 69
LUV
88, 16, 10
HWB
15, 81%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.