Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
FAFDEC
RGB
250, 253, 236
HSL
71, 81%, 96%
HSB
71, 7%, 99%
CMYK
1, 0, 7, 1
LAB
99, -3, 8
LCH
99, 8, 112
OKLCH
0.99, 0.02, 115
XYZ
90, 97, 93
LUV
99, -1, 13
HWB
71, 93%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.