Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
55A4E8
RGB
85, 164, 232
HSL
208, 76%, 62%
HSB
208, 63%, 91%
CMYK
63, 29, 0, 9
LAB
65, -9, -42
LCH
65, 43, 258
OKLCH
0.70, 0.13, 247
XYZ
32, 34, 81
LUV
65, -32, -65
HWB
208, 33%, 9%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.