Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
6A7D95
RGB
106, 125, 149
HSL
213, 17%, 50%
HSB
213, 29%, 58%
CMYK
29, 16, 0, 42
LAB
52, -3, -15
LCH
52, 16, 260
OKLCH
0.58, 0.04, 254
XYZ
19, 20, 31
LUV
52, -11, -22
HWB
213, 42%, 42%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.