Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
7BBFF9
RGB
123, 191, 249
HSL
208, 91%, 73%
HSB
208, 51%, 98%
CMYK
51, 23, 0, 2
LAB
75, -10, -36
LCH
75, 37, 254
OKLCH
0.78, 0.11, 246
XYZ
44, 48, 97
LUV
75, -31, -56
HWB
208, 48%, 2%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.